
Identity is the essence of your brand; it gives it personality and communicates to your customers who you are and what products or services you provide.
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It's much more than just a pretty logo; it also helps you connect with the people you need.
CrEAtE yoUr
BraNd!

#EstaChilorio Package
What's included?
1. Branding Consulting
Advice throughout the project process and 2 change sessions.
2. Brief and Moodboard
A board of inspirational images, where the essence and personality of your brand is shown, as well as its scope.
3. User Persona
A description with image and text about what the ideal person to consume your product and/or services would be like.
4. Logo and variables
All image and vector files in .SGV, .EPS, PDF, PNG and JPEG
5. Color palette
The colors to use within your brand in different formats that you may need as RGB, CMYK, HEX and PANTONE.
6. Typography
The fonts and letter styles used in the brand identity.
*The license thereof is subject to the final design.
7. Icons, graphic elements
Patterns, graphic elements and/or iconography depending on your product or service.
8. Mock Ups
2 Mock Ups of your choice, among which you can choose between:
Business cards
Letterhead
Mail Signature
Social Media Templates (3)
Social Media Banners
Labels
9.Brandboard
A document where you can see a brief summary of the logo, along with a color palette, typography. Suitable for Smartphones.
10. Identity Manual
General manual where you can see the complete explanation of your brand identity and its correct usage. It is in a horizontal printing format and contains all the listed information.
Creative process
Design Thinking
1. Empathize

Get to know you and your potential users. We learn about your services. You'll fill out the customer form this will help us understand your style and personality.
4. Prototype

Based on your feedback, we update the chosen proposal and make minor changes,the fonts and color palette are chosen.

2. Define
We define the scope of the project, the dates and the files to be delivered. We'll do the Brief and Moodboard.
3. Ideate
5. Test

We show you the final proposal, analyze if it works for you and your potential clients, and if necessary, make a final round of changes and deliver the final product.

A brainstorming is done, and the sketching phase begins. We have the first approach with the ideas that you liked the most.
How to start?

Form and 1st. close up

Signing of terms and conditions
